The history of Armenian print culture is intricately linked to that of Armenian long-distance merchants, a connection that led to the establishment of Armenian printing presses in key port cities across Europe and Asia and a flourishing of Armenian print culture in the early modern period. In this AGBU WebTalk, Dr. Sebouh Aslanian examines the factors that contributed to Armenians’ early adoption of print technology and a shift from manuscripts to printed books at the beginning of the sixteenth century.